Cofton Holidays
Website Design & Development, UX/UI, Digital Marketing Strategy
Client
Cofton Holidays
Date
2022-01-01
Service
Website Design & Development, UX/UI, Digital Marketing Strategy
Address
United Kingdom
Project Overview
Cofton Holidays is a family-owned accommodation and experience provider in Devon. They have invested heavily in updating their facilities and accommodation to create luxury stays with a branding that reflects this.
The Challenges
Competing against much-larger holiday parks and chains meant we needed to find a way to increase bookings
The Solution
We identified several niches that could be targeted to get quick SEO growth (fishing, lodges, cottage holidays). We built landing pages, blog content, and built a digital repository that meant visitors could explore the park and its experiences before they booked. This included content such as a 360 video on board a classic car from the US Classic Car Rally and virtual tours of the properties to highlight their uniqueness.
Our Success
Organic website traffic increase
35%
YoY booking increase
8%
Are You Ready Work Together?
We can help companies like yours with their positioning, branding, communications, and strategy.
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Are You Ready Work Together?
We can help companies like yours with their positioning, branding, communications, and strategy.
Contact Us